Business digital ebook global

Defined as the Fourth Estate by some experts, it is a visible fact that media is different from many industries with its power to shape public opinion. Many even argue that media should consider social welfare instead of being commercial. In some countries like Germany, United Kingdom and Italy public funding is an important source of revenue for television and radio stations.

However, one must not forget that many media companies are commercial entities and in countries like United States they operate on competition basis. Thus, one must accept that media is a business which has sustainability concerns just as any other business.

The sustainability concerns of the media business are even accelerated by the fact that media business is a transforming business as emphasized by Robert G. Picard who is one of the founding fathers of media economics discipline. As dynamics of the media business have been changing more than ever in the past decade, some of the traditional media companies have succeeded to adapt while some have failed and even went bankrupt. Therefore, media business and specifically the financial aspects of the media business needs an in-depth understanding.

The purpose of this study is to identify the bond between literacy, media and media business while creating an awareness on the monetary side of the media business. For this purpose, first the terms literacy, media literacy, media business will be defined trying to make a through definition for media business literacy; secondly the old industry norms will be compared to new industry norms; finally the topics to be followed up for being media business literate will be highlighted focusing on those that directly affect the bottom line of media companies.

Offer does not apply to e-Collections and exclusions of select titles may apply. According to the authors, leaders must be open to being pioneers in their organizations. They recommend focusing on remapping your industry, remodeling your enterprise and remaking yourself.

Each of these, described in depth in the book, work toward the goal of a leadership paradigm shift, that allows leaders to redefine their organizations to embrace changes in technology. About the Authors Raskino and Waller are both executives at Gartner. Target Audience C-level executives who want to compete in a time of disruptive technology.

In this metaphor the vortex is chaotic, drawing things to its middle at increasing velocity as disruption occurs, causing organizations to smash into one another sometimes merging or dissolving completely. At the center is a complete digital revolution. The book begs several questions: How will your business fair in this vortex?

Will it collapse? Will it become something different? Will it be stronger and more successful? The authors attempt to unlock the answers that will provide leadership with insight on how to achieve the best results.

At the core, the book asserts that established businesses with legacy technology have a lot to learn from startups as they navigate the digital vortex.

In his current role, he develops and deploys strategy to keep Cisco at the forefront of industry disruption. He has published an extensive amount of research on digitization and has a career that spans over two decades.

Summary Heller illuminates the path for CIOs who want to overcome digital disruption. With a deep knowledge of how the role of CIO has changed over the last five years, Heller outlines traits that are important for CIOs to embody in their leadership strategy.

She provides insight on how to position the internal IT department in a number of ways:. Target Audience All business leaders and executives looking to respond to a disruptive digital business world.

Summary A publication from the McKinsey Global Institute, No Ordinary Disruption examines trends in disruption to provide a timely analysis of the digital transformation that businesses are currently undergoing.

The author considers four critical forces surrounding disruptive technology trends:. This book beckons business leaders to challenge their intuitions to embrace disruption and digital transformation.

However, this era is over and understanding the disruptive forces at play today is more important than ever. The depth of research and analytics plus a uniquely energetic writing style makes this the perfect text for any business leader.

He is responsible for research and the service of clients ranging from IT to the financial industry. He specializes in clients from high tech industries and draws knowledge from years of experience in innovation and strategy. His responsibilities include research on global business trends and providing strategy for cities to create sustainable economic growth.

The New IT: How Technology Leaders are Enabling Business Strategy in the Digital Age is a strategy guide for technology professionals who have been on the offensive line of ushering their organizations into the digital age that is now upon us. Unquestionably, these IT visionaries deserve a seat at the leadership table, and the author arms them with the tools to do just that. She has been an IT consultant for over two decades. One of the best features of the book is that it offers real-life examples in the form of case studies that readers can apply to their knowledge and experiences.

As the need for qualified DevOps professionals has only inflated since this book was published in , Lean Enterprise is an invaluable resource for anyone seeking to elevate their career in IT. About the Authors Humble is a speaker, author and consultant who has worked with many Fortune companies on their enterprise software development strategy.

He has co-authored two award-winning books, Lean Enterprise and Continuous Delivery. The latter is a guide to successful software releases. She consults on software development areas that include continuous delivery and process improvement and offers a unique lens of how it applies to risk, compliance and controls. He offers insight from his experience as a consultant to enterprise companies as well as startups.

Target Audience Anyone who wants their business to become a Digital Master in the tapestry of the digital era. Summary In Leading Digital: Turning Technology into Business Transformation the authors tout their complete guide on how to turn your company into a digital master in just 12 steps. Each is described in detail in the text. His research and instruction focuses on digital leadership and innovation. Target Audience Business owners and C-level executives who have an internal IT department and are considering expanding to DevOps, or those who already employ DevOps professionals but want to know more about effective management for this group.

Summary The value proposition of The DevOps Handbook is that the management of technology is a key component for competitiveness in a digital marketplace. It offers research and insight on the role that effective DevOps strategy and development can make on a company. This guide presents leaders with ways to increase organizational learning by creating cultural norms and deploying the right digital practices.

In his career, he has won awards as CTO, which was a role he served in for 13 years. Click here to get a copy. E-books are a lot easier to publish than paper books.

This enables individuals and companies to publish large numbers of e-books without a big publisher getting involved. Because the process is more accessible for independent authors and small companies, there are more resources available.

However, this also makes it harder to decipher the best books. To help you choose your business English e-book, consider these points:. Recognize your level. If you have just started to learn business English, then pick a book that is suitable for beginners. If you are nearly fluent in English and just need some practice, go for advanced books.

Think about cost. E-books are usually a lot cheaper than printed books. Since there are a lot of cheap and even free e-books available, you might want to avoid the higher priced selection. By doing this, you will spare yourself from feeling bad about the cost if the book does not seem to fit your needs. Decide on a topic. E-books are often topic-focused. You will find books designed specifically to help you improve your writing, comprehension and even business slang and idioms.

Choose a book that offers what you want to learn. Choose a format. To read your next e-book, you can use an app such as Kindle or use Google Play Books on any device for free. If you do not want to use that much technology, you can find some books in PDF format that you can print and read on paper. E-books are fantastic additions to any learning program. Use them to learn some new words and ideas, then use FluentU to study them in an interactive, immersive way.

FluentU takes authentic videos—like music videos, movie trailers, news and inspiring talks—and turns them into personalized language learning lessons. You can try FluentU for free for 2 weeks.

Click here to check out the website or download the iOS app or Android app. This list of affordable business English e-books is a good place for you to start your reading.